In reading Danah Boyd’s and Nicole Ellison’s definition of Social Network Sites, I was amazed at the creation and progression of the many sites that I had not even heard of before. It gave me a much better understanding of the different sites. This is an amazing technology that allows millions of people to exchange information and create social networks and apparently it is a very big business. I was really intrigued to read, “Then, in July 2005, News Corporation purchased MySpace for $580 million (BBC, 2005)”. I asked myself, why? and the obvious answer would have to be advertising, but it just seems like such a large amount of money and could that much revenue be generated on these sites to warrant the large selling price? I went searching to figure out why and found that spyware, pop ups, etc. must generate enough contacts for bringing in large sums of money from these sites.
In looking at the sites in general, I see a division into two basic categories. There are the more social sites in which people get together to just talk about their lifestyles and interests. There is usually no certain theme or focus. The other category would include sites that are for specific groups within a profession, educational community, or religious affiliation. The latter category is more disciplined and focused on a better understanding of a particular area of focus. The sites promote discussion for improvement and expansion of a given purpose. Boyd and Ellison do a good job of drawing these distinctions, yet also explain that all sites have similarities as well as differences.
I’ve noticed from my classes here ( EDUC 685 and 628) that, while we are focused on the particular purpose of furthering our understanding of educational technology and its implications for the field of education and our culture, we also interact on a social level at times. As human beings, we are prone to do this and it makes all interactions, whether f2f or distant, much more interesting and enjoyable.
An issue here is something that is not new…..it has been around as long as the Internet. These SNSs can be very useful when used in a positive way. There have been and will continue to be examples of when they have been used in ways that are harmful and at the very least, not helpful.
Danah Boyd stated that after her definition of SNSs, she was criticized for not including all the other examples of technology based communication sites, such as blogs, wikis, etc. In a way, I think the term social may give the connotation that the sites are unprofessional. Blogs, wikis, and other tools used more for education or business are seen as more professional in nature and thereby helps distinguish a purpose. Many of the SNSs, as was discussed in earlier blogs, are places where people can go to interact with a group of people already within their social network. They aren’t really reaching out with a purpose to influence or connect others outside that circle. Blogs can be used in a variety of ways, but a platform for particular issues or themes is what I see.
My son, for instance, participates in a blog site for his profession of software testing. The postings are always focused on the profession and different aspects of the problems of the profession presented in creative ways. The networking aspect has given him a voice within the profession and has led to several business relationships and invitations to speak at various conferences within the field. My point is technology is influencing the culture and the ways in which people interact both personally and professionally. The culture at large must figure out how to take the good with the bad and rely on an educated public rather than on censorship.
If I had a class in the public school setting, I would not have a problem with allowing students on Facebook or MySpace, however, I would use blog sites with moderated comments, etc. for things related to instruction. On these sites, I would have to be aware of the things that could go on between students ( negative comments, inappropriate language, etc) which are things that teachers have always had to be aware of in educational settings. But the big thing, I think, would be to make students aware of the dangers of people with bad intentions who may misrepresent themselves in places online. Parents and teachers cannot be everywhere and we should teach children how to protect themselves.